From the streets of Monaco to the heat of Jeddah, the women of Formula 1 — often known as WAGs (wives and girlfriends) — have mastered a signature style that’s equal parts aspirational and achievable. But why is the F1 WAG aesthetic so captivating? And why are fashion lovers around the world racing to replicate it?
Here’s what makes the F1 WAG look so desirable — and how you can channel that same energy.
✨ It’s Effortless Luxury, Perfected
F1 WAG style isn’t about over-the-top designer looks… all the time. It’s about mastering high-low fashion with confidence. Think: oversized sunglasses, flowy linen sets, and the kind of minimalist jewelry that quietly says “stealth wealth.” It’s the vibe of someone who’s always on the guest list, even if she’s just grabbing coffee.
Explore our guide to WAG Wardrobe Staples →
🏁 It’s Trackside Chic Meets Street Style
Whether in the paddock or the pit lane, these women serve looks. F1 WAGs have carved out a niche that blends sportswear energy with fashion girl know-how. They know how to make cargo pants and kitten heels work in one outfit — and that’s why their looks land on moodboards week after week.
Shop the exact outfits worn by WAGs for under $100 →
🌍 It Travels Well — Just Like They Do
From Melbourne to Miami, WAG wardrobes are built to move. The vibe? Jet-set but grounded, built around capsule pieces, soft fabrics, and go-anywhere accessories. It’s fashion that works from airport lounges to five-star paddock suites — and translates seamlessly into real-life wardrobes.
See how WAGs dress for travel days →
💄 Beauty that’s Undone — On Purpose
It’s not just the clothes. Hair and makeup are equally curated to be just enough. Loose waves, clean skin, glossy lips — the WAG beauty look is all about effortless polish, not perfection. It’s the ultimate lesson in “I woke up like this” done right.
Get the WAG Hair & Beauty Guide →
💬 They Set Trends — Not Just Follow Them
Let’s face it: these women are photographed nearly as often as the drivers themselves. From Rebecca Donaldson’s tailored suiting to Alexandra Saint Mleux’s romantic minimalism, WAGs have quickly become style icons in their own right. Following their fashion moves is like getting a preview of what’s next.
Read our Grand Prix Style Recaps →
Ready to Steal the Look?
At F1 Styled, we decode the style of every WAG — from their earrings to their airport outfits — and show you how to make it your own. Whether you want the exact items they wore or affordable lookalikes, you’ll find it here.
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